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Google Ads • Meta Ads • Tracking • Landing Pages

Ads built to generate real leads - not just clicks.

Running ads without a proper follow-up system is expensive guesswork. We manage Google and Meta campaigns connected to dedicated landing pages and your lead pipeline — so every pound of ad spend is tracked, every lead is captured and nothing goes to waste.
Facebook, Instagram and Google Ads support for service businesses that want better enquiries, clearer tracking and campaigns connected to a proper follow-up process.
Google Ads
Meta Ads
Lead forms
Tracking
Trusted by service businesses across the UK
- The Problem

Most ad spend is wasted before it gets a chance to work.

Running ads is the easy part. The reason most ad campaigns underperform isn't the targeting or the budget — it's what happens after someone clicks.
Ads can bring traffic and enquiries, but if the landing page, form, tracking and follow-up are weak, results become difficult to understand and leads can still slip away.
Clicks with no follow-up
Someone clicks your ad, fills in a form or calls — and nothing happens fast enough. By the time you respond, they've moved on to a competitor who replied in minutes.
No tracking beyond the click
You can see impressions and clicks in the ad platform — but if you can't see which leads actually became customers, you can't optimise what matters.
Landing pages that don't convert
Sending paid traffic to a homepage or a weak page destroys conversion rates. Without a dedicated, tested page, you're paying for traffic that bounces.
- The Difference

Ads connected to a system that follows up every lead.

We don't just run the ads — we connect them to landing pages, tracking and a lead pipeline so every click is accounted for and every enquiry is followed up automatically.
  • Dedicated landing pages built to convert ad traffic specifically
  • Conversion tracking so you know which ads generate actual leads
  • Leads flow directly into your CRM pipeline — nothing handled manually
  • Automated follow-up fires within 2 minutes of an ad enquiry
  • Monthly reporting on cost-per-lead, conversions and pipeline value generated

Facebook & Instagram Ads

Meta campaigns for awareness, leads, retargeting and local service promotion.

Google Ads

Search campaigns for people actively looking for your services.

Ad creative

Graphics, carousels and copy that match the offer and landing page.

Landing page guidance

Campaign pages and thank-you pages planned around conversion tracking.

Conversion tracking

Lead forms, calls and key actions set up so results can be measured properly.

Reporting and optimisation

Regular checks to improve budgets, targeting, search terms, creatives and conversion paths.
- What We Run

Google Ads and Meta Ads — built for lead generation.

Two platforms, one goal. Each campaign is built around generating qualified enquiries for your specific service and location.

Google Ads

Search, Local Services & Display
Reach people who are actively searching for what you offer right now. Google Ads puts your business in front of high-intent prospects at the exact moment they're looking.
  • Search campaigns targeting buyer-intent keywords
  • Local Services Ads for trades and service businesses
  • Remarketing campaigns to re-engage past visitors
  • Ad copy written to attract qualified leads
  • Landing page connected to your lead pipeline
  • Conversion tracking from click to booked call

Meta Ads

Facebook & Instagram
Reach the right audience by targeting demographics, interests and behaviours — ideal for building awareness and generating enquiries from people who don't know you yet.
  • Audience targeting by location, interest and behaviour
  • Lead generation ads with instant form fill
  • Retargeting campaigns for website visitors
  • Ad creative and copy included
  • Leads feed directly into your CRM pipeline
  • Monthly reporting on CPL and performance
- What's Included

Everything from campaign setup to ongoing optimisation.

We handle the full campaign — strategy, creative, landing pages, tracking and monthly reporting. You deal with the leads.

Campaign strategy & setup

Keyword research, audience targeting, campaign structure and budget allocation — set up properly from the start.

Ad copy & creative

Written and designed to attract your target customer — tested and refined over time to improve click-through and conversion rates.

Dedicated landing pages

A purpose-built page for each campaign — no sending traffic to your homepage. Each page is designed to convert the specific audience your ad is targeting.

Conversion tracking & reporting

Track from click to lead to booked call. Monthly reports show you cost-per-lead, conversion rate and pipeline value — not just impressions and clicks.

Connected to your lead system

Every ad lead flows into your CRM pipeline and triggers an automated follow-up — so no enquiry sits waiting for a manual response.
- Ad Lead Journey

From ad click to booked call.

Click

Prospect clicks your ad

Google or Meta ad shown to the right audience at the right time — targeted and optimised.
Landing

Arrives on dedicated landing page

A purpose-built page matched to the ad — no distractions, one clear action.
Captured

Enquiry captured & pipeline updated

Form submission flows into CRM. Automated follow-up fires within 2 minutes.
Booked

Lead booked & tracked

Call booked, outcome recorded. Reporting shows which ad generated the customer.
- Why It Matters

Ads without follow-up are simply money spent on strangers.

Most businesses running ads are only measuring half the picture. Clicks and impressions don't pay the bills — booked calls and customers do. The only way to know if your ads are working is to track what happens after the click.
We connect your campaigns to your lead pipeline so you can see the full journey — from ad impression to pipeline value — and keep improving what matters.

Meta Ads

Facebook & Instagram

Landing Page

Purpose-built to convert

Lead Captured

CRM + auto follow-up fires

Call Booked

Tracked back to the ad

2x

Higher conversion rate

Dedicated landing pages convert at roughly 2× the rate of homepages for paid traffic.

2m

Average follow-up speed

Automated replies fire within 2 minutes — before a competitor has a chance to respond.
- How it works

Simple process. Clear next steps.

Built around the way your business actually gets enquiries, speaks to clients and wins work.

Audit and plan

We review your offer, current website, tracking, audiences and existing campaign activity.

Build the campaign journey

We set up the campaign structure, creatives, landing page recommendations, forms and tracking.

Optimise for enquiries

We monitor performance, improve what is working and connect leads into the wider follow-up system.

What Clients Say

Since launching, we’ve received fantastic feedback from clients and noticed a boost in online traffic. These guys are the best web development service we could’ve asked for!

QIS Limited

Que Media have been extremely helpful towards both of our companies. They have created all our logos, created our websites, managed our websites, and they have most importantly, guided us through the entire process. I would definitely recommend Que Media. 👍🏻

Bright Side Carers

Great designer. Always creates eye catching unique content. Fast and efficient.
Will recommend to others.

Birmingham Cupping Clinic

Shakeel was great to work with and did a brilliant job building the TOP website. He was helpful, patient, and really understood what we wanted. He went above and beyond on so many occasions and supported us like one of the team. We’re really pleased with the final result and would happily recommend him.

The Olton Project

I have worked with Que Media for a number of years on various projects. The attention to detail, forward thinking knowledge, quality and support has always been razor sharp. I highly recommend and would not use anyone-else. Que Media have been a significant part of my business growth and excited for the future with their ongoing support!

The Olton Project
- Pricing

Start simple. Scale when ready.

No long-term lock-in. No hidden fees. Just systems that help you capture, follow up and convert more enquiries.
Starter

Launch

For businesses running ads for the first time or with a focused campaign on one platform.
Setup from £495
£497/mo
+ your ad spend (direct to platform)
1 platform (Google or Meta)
Campaign setup & targeting
Ad copy & creative
Dedicated landing page
Conversion tracking
Monthly performance report
Complete

Growth

For businesses running both Google and Meta with full pipeline integration and lead system connection.
Setup from £745
£797/mo
+ your ad spend (direct to platform)
Google Ads + Meta Ads
Campaign setup & targeting
Ad copy, creative & A/B testing
Dedicated landing pages (per campaign)
CRM pipeline integration
Automated follow-up connected
Monthly report: CPL, conversions, pipeline value
Most popular
Scale

Scale

For businesses scaling ad spend across multiple campaigns with full tracking, reporting and ongoing optimisation.
Setup from £995
Custom
+ your ad spend (direct to platform)
Multi-campaign across Google & Meta
Multiple landing pages & A/B testing
Full pipeline & CRM integration
Retargeting & lookalike audiences
Bi-weekly reporting & calls
Ongoing optimisation & scaling
Dedicated account review each month
Our fee covers management, reporting and optimisation. Ad spend goes directly to Google or Meta — there are no mark-ups on your budget. Minimum recommended ad spend explained upfront before you start.
- Services

Works alongside your existing marketing

Lead systems become even more powerful when connected to the rest of your digital marketing.

eCommerce Solutions

WooCommerce websites designed for product sales and growth.

WordPress Care Plans

Updates, security and ongoing support for WordPress websites from £125 pm.
- Get Started

Ready to run ads that actually generate leads?

Book a free ad review. We'll look at your current setup — or help you plan your first campaign — and show you exactly what a connected ad system would do for your business.
  • No commitment required
  • Free 30-min call
  • UK-based, respond within 24hrs
  • No commitment required
  • Free 30-min call
  • UK-based, respond within 24hrs
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